Now onto my scheduled post:
Marketing a book is a totally different concept than marketing any other product. With a book, your book, the most important tool is yourself. You need to put yourself out there and connect with your readers or potential readers. It's all about building a relationship. Social Networking has made this so easy for us up and coming writers.
Twitter and Facebook are the two sites that come to mind when discussing social networking. Both are amazing tools if used the right way. Today I'm going to discuss Twitter. Next Week I'll discuss Facebook. I want to get the basics out of the way before I jump into the really fun stuff.
First let's start with the Do's and Don'ts of Twitter:
Do's of Twitter:
Do engage in conversations
Do comment on others Tweets
Do retweet a tweet you like
Dont's of Twitter:
Don't only tweet about yourself
Don't only promote your book
Don't not reply to someone who took the time to tweet you
I think the last don't is my biggest pet peeve with Twitter. If someone takes the time to tweet me I immediately tweet back. If I tweet you and you never respond, I'm sorry but I lose a little respect for you.
I've tweeted several authors and when they tweet me back you would think I was invited to have dinner with them. I fist pump and get this big ol' Kool Aid smile. When they don't tweet me back, my first thought is okay they're busy. I'm sure they get a lot of tweets, but then if I tweet them several times after that and still no response, it makes me think they don't care about connecting with their readers. If Simone Elkeles, Toni Blake and Stacey Kade can take the time to tweet me back, why can't they?
There is so much more you can do with Twitter, and it will definitely be mentioned in future posts. Anything you as a writer are doing can be promoted on Twitter: Bloghops, giveaways, contests, cover reveals, interviews, anything and everything. Consider today Twitter for beginners and check back to see how else you can use Twitter as a Marketing tool.
Are you on Twitter? Do you agree with the Do's and Don'ts? What would you add to the lists?
I pretty much agree with everything on the list! :D
ReplyDelete:)
DeleteHere is my question though: If someone retweets your tweet, is it common courtesy to thank them? I've had some people do that, but all. And usually the original tweet had something to do with them so that's why they retweet.
ReplyDeleteWhat are your thoughts?
I don't think it's totally necessary unless you are tweeting something you want to get out like a contest or a blog post and then they retweet it then I can see a thank you being warranted. But I retweet things just because I like what the person said. I never expect them to thank me for that. So I think it just depends on what is being retweeted.
DeleteDid I answer your question? Or did I talk in circles lol
Yeah. You answered. I've had participants tweet The Big Reveal (on their own tweet--not a retweet of mine). One who has done it several times. So I'm like, do I thank her every week? Or is that kinda redundant to do it every time. I don't know... Maybe I'll just send her a general tweet saying thanks for tweeting the Big Reveal!
DeleteI think that's your best bet!
DeleteThe last one is my biggest peeve with Twitter too! I try to respond to everyone that tweets me (that makes me sound like I have sooo many people trying to talk to me...really, I'm just very forgetful so sometimes I miss some people). It only takes a minute and after all, Twitter is a conversation!
ReplyDeleteI love that, Twitter is a conversation! YES!!!!!
DeleteI am on Twitter, but I rarely tweet anything. I loved reading others tweets and was practically obsessed for a while, but have not been on at all recently. I should start up again. I think your lists seem about right to me. :)
ReplyDeleteI was obsessed for a while too but fell out of it, but that's probably because I moved on to being obsessed with Pinterest.
DeleteI agree with everything you said. I've had a few authors that I Tweeted that I loved their book and no response. It left a sour taste in my mouth. But when they do respond, I'm like you. I get all excited. And I agree. Twitter is not to endlessly promote. It's a conversation.
ReplyDeleteRight! Total sour taste.
DeleteI'm on twitter. I NEED to be better at Twitter. Haha. Sorry if I forgot to respond to a tweet!
ReplyDeleteI would never hold it against you! :)
DeleteI think you've covered all the Twitter "rules." All great advice!
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